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Goodyear

For Goodyear, we developed a concept for their sponsorship of the Cavaliers. By adding animated wings to the feet of a basketball player, we made the winged foot logo of Goodyear a natural part of the game. Our animation played itself out across the Humongotron in the stadium as well as signage and print around, in and during games. 

 
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We have years of experience helping build and promote automotive brands. See more of our Automotive Experience.